Vintage Serie B Shirts & Historic Italian Second Division Kits
Serie B has long served as the competitive bridge beneath Italy’s top flight, bringing together established clubs, regional institutions and promotion contenders across generations. While often overshadowed by Serie A, the division has produced shirts that carry distinct local identity and strong design character.
This collection gathers vintage Serie B football shirts worn during Italy’s second-tier campaigns, reflecting how clubs have presented themselves across different phases of Italian domestic competition.
Promotion Campaigns & Evolving Design Identity
Earlier Serie B shirts often mirrored the structured tailoring associated with Italian kit production, featuring stitched crests, defined collar builds and durable fabrics suited to domestic competition. As sponsorship became more central during the late 1980s and 1990s, shirt fronts grew more expressive, with clearer typography and stronger graphic integration.
Into the 2000s, lighter materials and updated cuts became more common, yet clubs competing in Serie B continued to maintain distinctive colour foundations shaped by regional tradition.
This range highlights how the second tier evolved stylistically while remaining rooted in Italy’s broader football culture.
Serie B Shirts & Manufacturer Partnerships
Across different decades, Serie B clubs have worked with brands such as Kappa, Lotto, adidas, Nike, Macron, Erreà and ASICS. Rather than following uniform division-wide templates, each club’s partnership influenced sleeve trim, badge finishing technique, sponsor positioning and textile feel.
Shifts in collar profile, fabric density and sponsor scale help distinguish one production phase from another, marking generational changes within Serie B shirt history.
Authentic Serie B Football Shirts
The Serie B shirts presented here date to their respective second-division campaigns. Construction techniques, sponsor application style, badge attachment method and fabric weight align with the manufacturing practices of that era.
Each piece represents an official release from its season in Italy’s second tier, reflecting how clubs appeared during league competition rather than later commemorative adaptations
