{"product_id":"liverpool-1996-97-away-shirt-mcmanaman-7-8-10","title":"LIVERPOOL 1996-97 AWAY SHIRT - MCMANAMAN 7 - 8\/10","description":"\u003cp\u003eExcellent condition. Club crest is embroidered and stitched to shirt. Reebok logo is embroidered. Club sponsor is flock and embossed. Player name and number are flock and heat applied. No pulls, few small bobbles across front of shirt. \u003cspan\u003eColours and stitching in excellent condition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eLiverpool challenged for the Premier League title during the 1996\/97 campaign under Roy Evans, leading the table for periods of the season before eventually finishing fourth, seven points behind champions Manchester United.\u003c\/p\u003e\n\u003cp\u003eHaving finished third the previous season, Liverpool entered the new campaign hoping to build upon their progress and secure their first league championship since 1989\/90.\u003c\/p\u003e\n\u003cp\u003eThe squad featured established players including Robbie Fowler, Steve McManaman, Stan Collymore, Jamie Redknapp, John Barnes and goalkeeper David James, alongside emerging talents such as Jamie Carragher and Michael Owen.\u003c\/p\u003e\n\u003cp\u003eLiverpool remained among the leading contenders throughout much of the campaign, producing several impressive attacking performances as Evans continued to favour an expansive style of football. Fowler enjoyed another prolific season, finishing as Liverpool's leading goalscorer with 31 goals across all competitions, while Collymore and McManaman provided additional attacking quality.\u003c\/p\u003e\n\u003cp\u003eThe Reds occupied first place in the Premier League around the turn of the year, although inconsistent performances during the closing months allowed Manchester United to establish an advantage. Liverpool eventually finished fourth with 68 points, narrowly missing out on a higher league position in a closely contested battle for the European qualification places.\u003c\/p\u003e\n\u003cp\u003eIn the UEFA Cup Winners' Cup, Liverpool progressed through the competition before facing Paris Saint-Germain in the semi-finals.\u003c\/p\u003e\n\u003cp\u003eThe Reds suffered a 3–0 defeat in the first leg at the Parc des Princes, leaving them facing a difficult task in the return fixture at Anfield. Despite securing a 2–0 victory through goals from Fowler and Mark Wright, Liverpool were eliminated 3–2 on aggregate, ending their hopes of reaching the European final.\u003c\/p\u003e\n\u003cp\u003eThe campaign also marked the emergence of Owen, who made his senior debut at the age of 17 against Wimbledon in May 1997. The young forward scored Liverpool's only goal in a 2–1 defeat, beginning a first-team career that would see him become one of the club's leading attacking players.\u003c\/p\u003e\n\u003cp\u003eJames remained Liverpool's first-choice goalkeeper throughout the campaign, playing an important role behind a defensive unit featuring Wright, Neil Ruddock and Jason McAteer. Although the season concluded without silverware, Liverpool's title challenge and European semi-final appearance represented another competitive campaign under Evans.\u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eProduced by Reebok, the 1996\/97 Liverpool away shirt featured a predominantly ecru design with contrasting black and red detailing, complemented by the Carlsberg sponsor. One of the club's distinctive mid-1990s designs, the shirt represents an important period featuring Fowler, McManaman, Collymore and the emergence of Owen.\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan\u003e\u003cspan style=\"color: #ff00ff;\"\u003e\u003cstrong\u003eS - PIT TO PIT - 55cm \/\/\/ COLLAR TO HEM - 67cm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan style=\"color: #ff00ff;\"\u003e\u003cstrong\u003eM - PIT TO PIT - 57cm \/\/\/ COLLAR TO HEM - 69cm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"color: #ff00ff;\"\u003e\u003cstrong\u003eL - PIT TO PIT - 62cm \/\/\/ COLLAR TO HEM - 71cm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"color: #ff00ff;\"\u003e\u003cstrong\u003eXL  -  PIT TO PIT - 67cm \/\/\/ COLLAR TO HEM - 73cm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"color: #ff00ff;\"\u003e\u003cstrong\u003e2XL -  PIT TO PIT - 71cm \/\/\/ COLLAR TO HEM - 76cm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"The Soccer Archive","offers":[{"title":"S \/ Cream","offer_id":53203222167839,"sku":"OTW4H7-S","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Cream","offer_id":53203222200607,"sku":"OTW4H7-M","price":200.0,"currency_code":"GBP","in_stock":false},{"title":"L \/ Cream","offer_id":53203222233375,"sku":"OTW4H7-L","price":200.0,"currency_code":"GBP","in_stock":false},{"title":"XL \/ Cream","offer_id":53203222266143,"sku":"OTW4H7-XL","price":200.0,"currency_code":"GBP","in_stock":false},{"title":"2XL \/ Cream","offer_id":53203222298911,"sku":"OTW4H7-2XL","price":200.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3508\/5343\/files\/LMCMANAMAN.png?v=1793894196","url":"https:\/\/thesoccerarchive.com\/ja\/products\/liverpool-1996-97-away-shirt-mcmanaman-7-8-10","provider":"The Soccer Archive","version":"1.0","type":"link"}